research
Claude Citation Study: What Actually Gets Cited
New research analysing 379,000+ Claude citations shows brand websites dominate, Reddit is invisible, and social media barely matters for AI visibility.
Insight-led growth thinking for every local market.
Answer-led guides for local businesses that want better search visibility, stronger AI citations and clearer growth systems.
answers
How Local Businesses Get Cited by AI Answers
A practical look at how UK local businesses appear in ChatGPT, Perplexity and AI Overviews, and the groundwork that actually supports it.
answers
What is AEO?
AEO helps local businesses become easier for search and AI answer systems to understand, extract and recommend.
strategy
SEO vs AEO for Local Businesses
Local businesses need SEO for discovery and AEO for direct answers, comparisons and AI recommendations.
answers
How to Get Your Business Recommended by AI
AI recommendations depend on clear business information, useful content, trust signals and consistent evidence across the web.
answers
Why Local Businesses Are Invisible in AI Answers
Local businesses disappear from AI answers when their website and public signals do not give answer systems enough confidence.
receptionist
AI Receptionist vs Live Answering Service
The right choice depends on call type, booking complexity, coverage needs and how often a human needs to step in.
websites
Best Website Structure for Local Service Businesses
A strong local service website has clear service pages, local proof, useful FAQs, simple conversion paths and supporting answer-led content.
beauty
10 TikTok and Reels Trends Blowing Up Right Now
The UGC formats dominating beauty feeds.
beauty
Local SEO for Beauty Salons: The Complete 2026 Guide
100,000 searches a month for beauty salon near me.
beauty
AEO for Beauty Salons: How to Get Recommended by ChatGPT
49 percent of UK consumers now use AI tools.
beauty
The Beauty Salon Social Media Guide
TikTok is now the primary discovery platform.
beauty
How to Introduce a New Treatment to Your Salon
Most new treatment launches fail.
beauty
How to Price Beauty Treatments
UK beauty spend is up 10.7 percent.
dental
How Dental Practices Actually Grow Patient Demand
Visibility, conversion and follow-up.
dental
Why Dental Websites Dont Turn Visitors Into Enquiries
The page-level leaks.
dental
Why Patient Recall Matters
Lapsed patients as growth channel.
estate
What is AEO and Why Should Estate Agents Care
Front door moved to AI answers.
estate
How to Check AI Visibility in 10 Minutes
Fast audit for AI mentions.